策划 (策劃)
cè huà
Pinyin

Definition

策划 (策劃)
 - 
cè huà
  1. to plot
  2. to scheme
  3. to bring about
  4. to engineer
  5. planning
  6. producer
  7. planner

Character Decomposition

Related Words (20)

政策
zhèng cè
  1. 1 policy
  2. 2 classifier: 个 gè
策划
cè huà
  1. 1 to plot
  2. 2 to scheme
  3. 3 to bring about
  4. 4 to engineer
  5. 5 planning
  6. 6 producer
  7. 7 planner
策略
cè lu:è
  1. 1 strategy
  2. 2 tactics
  3. 3 crafty
  4. 4 adroit
出谋划策
chū móu huà cè
  1. 1 to put forward plans and ideas (also derogatory)
  2. 2 to give advice (idiom)
失策
shī cè
  1. 1 to blunder
  2. 2 to miscalculate
  3. 3 miscalculation
  4. 4 unwise (move)

Idioms (4)

上有政策，下有对策
shàng yǒu zhèng cè , xià yǒu duì cè
  1. 1 The higher ups have policies while the lower downs have their own ways of getting around them. (idiom)
出谋划策
chū móu huà cè
  1. 1 to put forward plans and ideas (also derogatory)
  2. 2 to give advice (idiom)
束手无策
shù shǒu wú cè
  1. 1 lit. to have one's hands bound and be unable to do anything about it (idiom); fig. helpless in the face of a crisis
权宜之策
quán yí zhī cè
  1. 1 stratagem of convenience (idiom); stop-gap measure
  2. 2 makeshift plan
  3. 3 interim step

Sample Sentences

过几天会有样品送来，到时候大家可以尝尝。好了，我们先查查资料，多搞些卖点，先把推广策划书给做出来……
guò jǐtiān huì yǒu yàngpǐn sòng lái ，dào shíhou dàjiā kěyǐ chángchang 。hǎo le ，wǒmen xiān chá cha zīliào ，duō gǎo xiē màidiǎn ，xiān bǎ tuīguǎng cèhuàshū gěi zuò chūlai ……
In a couple of days, we'll have some samples. At that time everyone can try it. Okay, let's first have a look at the information, make up some selling points and get out a promotional plan.
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怎样才能吸引大众的眼球呢？这就是本次广告策划的重点。
zěnyàng cái néng xīyǐn dàzhòng de yǎnqiú ne ？zhè jiùshì běncì guǎnggào cèhuà de zhòngdiǎn 。
So, how to attract the eyes of the masses then? That is the focus of this ad campaign.
Go to Lesson 
您好，胡总，我姓黄，这是我的名片。这次贵公司的新产品推广活动由我来负责。我们已经根据提供的资料做了一个初步的策划方案。这是计划书，您看一下。
nínhǎo ，Húzǒng ，wǒ xìng Huáng ，zhè shì wǒ de míngpiàn 。zhècì guì gōngsī de xīn chǎnpǐn tuīguǎng huódòng yóu wǒ lái fùzé 。wǒmen yǐjīng gēnjù tígōng de zīliào zuò le yī gè chūbù de cèhuà fāng\'àn 。zhè shì jìhuà shū ，nín kàn yīxià 。
Hello, President Hu. My surname is Huang, here's my business card. I'm in charge of this promotional event for your new product. We've already compiled an initial plan according to our available resources. Here's the proposal; please take a look.
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自由职业，给杂志写写东西，策划些活动什么的。中文嘛，可以说几句简单的。
zìyóu zhíyè ，gěi zázhì xiě xie dōngxi ，cèhuà xiē huódòng shénme de 。Zhōngwén ma ，kěyǐ shuō jǐ jù jiǎndān de 。
He freelances. He writes for some magazines, does event planning and stuff. His Chinese, well, he can say some simple sentences.
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