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IN THIS LESSON
ID: 2771 Upper Intermediate
Learn to talk about marketing and advertising terms in Chinese.
Listen to a couple exploring their views on recent advertising tactics and what they feel about advertising in general.
Wed Sep 23 2015 | Constance Fang, Fiona Tian
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Detailed Vocabulary
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Here we're showing you the Simplified Chinese version.
SIMPLIFIED | PINYIN | ENGLISH | |
---|---|---|---|
瞧 | qiáo | to look | |
傻气 | shǎqì | foolish | |
配备 | pèibèi | to be equipped with | |
正是 | zhèngshì | to be exactly |
又来了,你看,每次这种SUV汽车广告里都要有只狗,然后就是上山下海,草原嬉笑。
yòu lái le ,nǐ kàn ,měicì zhèzhǒng SUV qìchē guǎnggào lǐ dōuyào yǒu zhī gǒu ,ránhòu jiù shì shàng shān xià hǎi ,cǎoyuán xīxiào 。
Here we go again! Look, in every SUV commercial they always have a dog, and then they go on a daytrip and there are scenes of them having fun in grassy meadows.
有只狗嘛,吸引人眼球,你瞧这黄金猎犬,满脸傻气,又漂亮、又可爱,你不停下来看都不行。
yǒu zhī gǒu ma ,xīyǐnrén yǎnqiú ,nǐ qiáo zhè huángjīnlièquǎn ,mǎnliǎn shǎqì ,yòu piàoliang 、yòu kě ài ,nǐ bù tíng xiàlai kàn dōu bùxíng 。
Having a dog attracts the eye. Look at this Golden Retriever, it looks so dumb, but it's also beautiful and cute. It just makes you want to stop what you're doing and watch.
但也用不着弄得好像黄金猎犬是旅行基本配备吧?养条狗不是带出去玩玩而已,是生活的一部分耶。
dàn yě yòngbuzháo nòng de hǎoxiàng huángjīnlièquǎn shì lǚxíng jīběn pèibèi ba ?yǎng tiáo gǒu bùshì dài chūqù wánr wanr éryǐ ,shì shēnghuó de yībùfēn yē 。
But they don't need to act like Golden Retrievers are a basic necessity for travel, do they? A dog isn't just for traveling with, it's a part of one's life.
正是因为如此,更让这旅行车有种生活感,平时生活里,谁三不五时有空开辆大车,漫山遍野地跑?为了骗你买,只好弄条狗来,搞得好像车子也是玩伴了。
zhèngshì yīnwèi rúcǐ ,gèng ràng zhè lǚxíng chē yǒu zhǒng shēnghuógǎn ,píngshí shēnghuó lǐ ,shéi sānbùwǔshí yǒukòng kāi liàng dà chē ,mànshānbiànyě de pǎo ?wèile piàn nǐ mǎi ,zhǐhǎo nòng tiáo gǒu lái ,gǎo de hǎoxiàng chēzi yě shì wánbàn le 。
This is the very reason they do it, to bring a sense of the everyday to the vehicle. In everyday life, who has the time to drive off in a big vehicle all the time on leisurely trips to the country? To fool you into buying, they have to put a dog in there, as if the car is a companion on the trip.
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