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Brief Lesson Summaries
A brief introduction of the lesson will always tell you what this lesson is about and what language level is the intended target. If you're interested in the subject, but might not be able to understand it in full, fear not; we have transcripts of lesson dialogues vocabulary so you can follow along.
IN THIS LESSON
ID: 2771 Upper Intermediate
Learn to talk about marketing and advertising terms in Chinese. Listen to a couple exploring their views on recent advertising tactics and what they feel about advertising in general.
Wed Sep 23 2015 | Constance Fang, Fiona Tian
Our lessons contain natural communication in Chinese in video and audio format. We have have lessons focused on video or a podcast format and our lessons have transcripts of Lesson Dialogues, Important Vocabulary, Expanded Materials for a deep dive into the lesson topic and Exercises focused on testing your retention.
Each lesson has it's unique vocabulary and will provide you with definitions and recordings so you can practice the pronunciation. You will also be able to grasp the core material of a lesson at a glance. Here we're showing you the Simplified Chinese version.
|配备||pèibèi||to be equipped with|
|正是||zhèngshì||to be exactly|
yòu lái le ，nǐ kàn ，měicì zhèzhǒng SUV qìchē guǎnggào lǐ dōuyào yǒu zhī gǒu ，ránhòu jiù shì shàng shān xià hǎi ，cǎoyuán xīxiào 。
Here we go again! Look, in every SUV commercial they always have a dog, and then they go on a daytrip and there are scenes of them having fun in grassy meadows.
yǒu zhī gǒu ma ，xīyǐnrén yǎnqiú ，nǐ qiáo zhè huángjīnlièquǎn ，mǎnliǎn shǎqì ，yòu piàoliang 、yòu kě ài ，nǐ bù tíng xiàlai kàn dōu bùxíng 。
Having a dog attracts the eye. Look at this Golden Retriever, it looks so dumb, but it's also beautiful and cute. It just makes you want to stop what you're doing and watch.
dàn yě yòngbuzháo nòng de hǎoxiàng huángjīnlièquǎn shì lǚxíng jīběn pèibèi ba ？yǎng tiáo gǒu bùshì dài chūqù wánr wanr éryǐ ，shì shēnghuó de yībùfēn yē 。
But they don't need to act like Golden Retrievers are a basic necessity for travel, do they? A dog isn't just for traveling with, it's a part of one's life.
zhèngshì yīnwèi rúcǐ ，gèng ràng zhè lǚxíng chē yǒu zhǒng shēnghuógǎn ，píngshí shēnghuó lǐ ，shéi sānbùwǔshí yǒukòng kāi liàng dà chē ，mànshānbiànyě de pǎo ？wèile piàn nǐ mǎi ，zhǐhǎo nòng tiáo gǒu lái ，gǎo de hǎoxiàng chēzi yě shì wánbàn le 。
This is the very reason they do it, to bring a sense of the everyday to the vehicle. In everyday life, who has the time to drive off in a big vehicle all the time on leisurely trips to the country? To fool you into buying, they have to put a dog in there, as if the car is a companion on the trip.
Each lesson is centered around a natural dialogue with key vocabulary directly prepared and translated for your use. You can also listen to each sentence as an individual recording to improve your listening and comprehension skills.
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